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Here's what our clients have to say:
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"The videos that
Pencom produced for us are outstanding! We continue to
find new ways to use them as tools in training as well as
recruitment. The team at Pencom did an exceptional job understanding
our objective, learning our culture, and applying their creative talent to produce
these phenomenal videos. I would recommend
them to any company interested in using media to recruit, train,
or market better than the rest."
Kate Simons, Training Manager, The
Broadmoor
"I teamed up with Pencom International to develop
and produce a training and promotional program targeting beverage
sales. The graphic design of the materials
was eye-catching and the content was easy to understand and provided
effective direction for employees. The program measurably
improved staff awareness and suggestive-selling prowess at the point
of sale. Pencom has a great creative team that truly understands
restaurant operations…they're not your average agency."
Amy Miller, National Accounts, Coca-Cola
USA Fountain
"I have not found a
better agency who truly understands the foodservice business like
Pencom. They have brought me original, creative, executable
ideas that I can use to demonstrate real growth to my customers
and my business. Pencom works quickly, creatively and with great
insight into my business. The work they have done for me has been
featured in the New York Times and Wall Street Journal as programs
that help restaurants grow same store sales."
Dan White,
Former Group Marketing Manager,
The Coca-Cola Company
Current Director of Channel and Customer Marketing, Tyson Foods
"In selling our Kid Tested, Kid Approved program
to foodservice operators, we wanted to share the entire KTKA experience
with them. The Pencom team did a great job in understanding the
story that we wanted to tell and they brought it to life in the
form of a brief DVD. They captured the true essence of the entire
school environment including the kids waiting in line to get their
lunch, trying new products and sharing their comments about those
products. Pencom took a non-traditional approach and it really
worked! By utilizing this great tool, it enables operators to
see how the KTKA research process works and feel confident in knowing
that Tyson is doing their homework when it comes to products we
create specifically for kids."
Robin Harlow, Customer Marketing
Manager, Tyson Foods, Inc.
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“Pencom brings to the party a uniquely valuable
set of skills. Sure, they're customer focused and great to work
with. But, what really differentiates them is their gifted creative
talent. Their videographers have the personality to put subjects
at ease and the talent to insightfully capture the emotion of your
message in an impactful and very genuine way. For Holiday Inn, they
brought those unique talents to bear on an important service culture
training initiative. Their challenge was
not just to show behaviors, but to capture the inspirational essence
of our service culture. The videos they produced were
absolutely outstanding. After viewing the programs, our hotel operators
would make comments like "Now I remember why I got in this
business in the first place."
Dan Sweiger,
Director, Brand Strategic Marketing
Holiday Inn/InterContinental Hotels Group Ltd.
"We contacted Pencom International in 2004
about creating a custom Workplace English program for Taco Bell's
frontline employees. From the materials
they developed for learners to the implementation guide for managers,
the program is outstanding! Our
work with Pencom's design and development team has proceeded very
smoothly. The work they've completed on the program, from graphic
design to content to implementation has been first rate and they
have been very flexible in helping us meet our needs. We've been
very pleased with the results achieved during the two initial test
phases conducted with over two hundred of our restaurants."
Connie Colao, Chief
People Officer, Taco Bell Corp.
"We researched several companies before deciding
upon Pencom International. We needed to produce a training video
for front line employees of BLIMPIE restaurants. As we moved through
the process, it was quite clear, and a distinct
advantage, to be working with the experience, creativity and expertise
that Pencom brought to the table. The end product was
an exciting, human, directive, interactive customer service video
that was extremely well received by the field.
It was not your standard training video. Instead
it used real life employees in real life
situations demonstrating their own personality to drive home the
point that customer service is all about human interaction.
The focus of this customer service video was to allow "you to be
your self". Being sincere and genuine is the best "connection" between
employees of a business and its customers. They made it fun to create,
fun to watch and allowed our frontline employees to go beyond "may
I help you please" and into personal and relevant conversation with
each customer."
Jay Butgereit,
Former AVP, Marketing BLIMPIE International
Client List
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